LEAD WITH INTENTION. BUILD WITH PURPOSE.

A person scuba diving beneath the ocean surface near a coral reef, with sunlight streaming down, and a rocky island in the background.

Our name is not accidental.

It honours our planet at a time when ecosystems and the natural world are under threat.

We believe that the way we lead and the cultures we build, make an impact that extends far beyond the walls of an organisation.

The principles that have allowed life to thrive on this planet for billions of years, collaboration, resilience, regeneration, are the same principles upon which strong cultures are built.

The same ones that create competitive advantage and business success in a lasting, responsible way.

Move forward with confidence, wherever you're heading next.

Close-up view of a river in Iceland with creases and folds, featuring dark, shiny areas and light reflections.
Aerial view of Hong Kong skyline at sunset with illuminated skyscrapers and Victoria Harbour.

Built on experience, driven by purpose.

Our Founder

Raffaella Loncao began her career on the shopfloor as a Sales Assistant. At 39, she joined an executive board as Chief People Officer — having spent two decades leading the People function across some of the most iconic Houses in global luxury: Gucci, Saint Laurent, Boucheron, and Tiffany & Co.

During those years she lived and worked in Europe, the Middle East, and Asia Pacific — an experience that deepened her understanding of culture in the broadest sense.

A certified coach from INSEAD, Raffaella sits on the Advisory Board of Women in Sustainable Luxury.

Her work is driven by purpose and the belief that the way we lead, and the cultures we build, make an impact that extends far beyond the walls of an organisation.

Born and raised near Venice, between the Adriatic Sea and the Venetian Lagoon, she has a lifelong connection with the sea.

Back of a person's head with long, straight, reddish-brown hair tied in a low ponytail, wearing a black leather jacket against a dark background.

Protecting marine ecosystems through science, education, and awareness.

Two divers underwater exchanging a piece of coral, working on coral restoration at the Raja Ampat SEA Centre in Indonesia.

On This Planet proudly supports the Raja Ampat SEA Centre in Papua, Indonesia.

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Three young students sitting at a wooden table at the Raja Ampat SEA Centre with a laptop and craft supplies, smiling and looking at the camera inside a wooden structure with colorful maps on the wall.
A woman holding a piece of coral, standing in a room with wooden walls at the Raja Ampat SEA Centre, stacks of books, and a whiteboard in the background.